Your guide to get started with AWS SES.

Getting Production Access to AWS SES

As of early 2024, AWS has changed the process to get production access to Simple Email Service (SES). You now need a domain with SPF, DMARC, and DKIM in place before you can request AWS to move you out of the SES Sandbox.

Don't worry. Here is a step-by-step-guide.

AWS SES pricing breakdown.

AWS had a very generous free tier for SES users - 62000 emails per month. This was reduced to 3000 emails per month since August-2023. Many people think this is a bad move on part of AWS. According to us this is an outstanding move.

Let us explain ....

Transactional emails with AWS SES.

Transactional emails are emails that your customers expect to receive from you. The greatest examples of transactional emails are the ones you send for 'Signups' and 'Password Resets'.

Here is how AWS SES can improve the deliverability of your transactional emails.

Marketing emails with AWS SES

Marketing emails are emails sent by businesses to promote their products or services directly to current and potential customers. These emails are a key part of digital marketing strategies and can serve various purposes, such as announcing new products, sharing special offers, or providing valuable content to engage audiences.

Learn how AWS SES can amp up your digital marketing.

Warm up new AWS SES email account

To warm up an email account, small batches of emails are sent initially, then slowly ramped up over time. These emails are also sent to known recipients who are likely to engage (open, reply, etc.).

The goal is to establish a positive sending reputation with ESP's so that future emails reach inboxes instead of spam folders.

Open source email platform for AWS SES

SENDUNE (formerly Send With SES) is an open source email platform for AWS SES. The core of SENDUNE is the HTML email editor and no-code designer. It lets you create and save templates that you can use to send emails manually or via the API.

Use this free tool to design email templates that you can send with AWS SES.

Did you know?

Send With SES started life as an internal tool in 2014. It was opened up to the public in 2018 as an easy to use email platform for anyone using AWS SES. A decade later - mid 2024 - Send With SES was rebranded as SENDUNE and moved to it's own website.

Click the below button to know more and sign up for SENDUNE.